Premio a la innovación para Honda por su anuncio en papel

Premio a la innovación para Honda por su anuncio en papel

Honda ha recibido el Premio Innovador, en la segunda edición de los Premios Valores del Papel 2016, por el anuncio “Paper”, un viaje a través de las seis décadas de innovación de la compañía, retratadas a partir de ilustraciones a mano realizadas sobre papel y animadas con la té...


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Casos de estudio

WAM Self-Promotion Campaign Drives 13.5% Growth in Target Verticals

WAM Self-Promotion Campaign Drives 13.5% Growth in Target Verticals

WAM Interactive Information Inc. is a one-stop shop for 1:1 communications in digital and print media, conceiving and executing marketing campaigns that gain traction. WAM Interactive built its own system for delivering affordable 1:1 micro-marketing campaigns, then used it to develop its own business in targeted vertical markets. The results included sustained interest from ready-to-commit prospects and a wealth of success stories among WAM customers who now use its KiTS (Keep-in-Touch) customer relationship management system.

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Líderes De Opinión

There’s no doubt that the world today is defined by information. Whether it’s news, opinions, interviews or advertising, written, spoken or in filmed, it’s information (and marketing content) that provides the direction and structure to our lives.

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